A promotional video for Haleon to show off the benefits of their new brand Altogether Dental
Haleon set a goal to help 50 million people a year have access to better everyday healthcare. They developed the Altogether Dental concept as a solution to better oral health globally. We created a video for them to show potential partners and investors, highlighting the key features and benefits and garner support for the initiative.
The final film, grounded in the colourful brand guidelines, blends live-action scenes with motion design to tell the story of how Altogether Dental is delivering cost-effective oral healthcare in the US market. Our brief was to illustrate the relationship of consumers, Altogether Dental, and Haleon and bring to life the idea that customers could save on dental care and products, while Haleon gathered first hand feedback, which could lead to rewards on additional products.